Facebook, Instagram, TikTok, YouTube, LinkedIn, and other social platforms have found themselves under scrutiny lately when their platforms suddenly stop giving us the benefits we come to expect.
Branding
Marketing Goals: Define, Track, Evaluate
With Social Media Marketing goals, you have several options. You’ll want to really define what your goals are. Try to stay away from words like “more.” More of what? And how much more? And in what time frame? And for how much spend? And with what effort?
Social Media Account Security
The hackers and spammers are everywhere! And they are targeting your business accounts. They know that if they can just get into your account, they’ll have access to credit cards and other payment info as well as audiences who are loyal to you and will click links without thinking twice.
5 Things You Should Know About Social Media Marketing
If you’re new to marketing your business on a social platform, you may be wondering about the basics. We’ve compiled a list of a few things you should know as you begin your journey into the social media chaos.
How to Find Relevant Content Specifically for Your Business
When you’re trying to get more people to organically click to your website, you might want to try using your social accounts to push them there. But you’ll need to use relevant topics to persuade that click out of them.
The Lazy Marketer’s Tip for More Content
Filling up the ol’ social media content calendar can be a challenge. You might come up with a few good ideas, schedule a few posts and then worry what comes next.
Supplement Your Marketing Efforts
If these situations are coming up in your office, it may be time to consider supplemental marketing help. Does your Marketing Department run into any of these 3 hurdles.
Determine the Purpose of Your Social Media Pages
When you’re planning your social media strategy, you want to determine what your pages will be used for. And this is true whether you’re using Facebook, Instagram, TikTok, YouTube, LinkedIn, Pinterest or another social platform.
Really Helpful Ideas for Reels
Reels have been a top performing type of post for social accounts as of late, but some accounts can see better engagement by using still images, especially on Instagram. Our best suggestion to determine what works for you is to try different types of posts and see what works!
Social Media Best Practices for 2023
Using these best practices on Facebook, Instagram, LinkedIn, Pinterest, YouTube and more will help decrease the stress that can go along with Social Media Content planning and strategies for local, national and international businesses.