Facebook, Instagram, TikTok, YouTube, LinkedIn, and other social platforms have found themselves under scrutiny lately when their platforms suddenly stop giving us the benefits we come to expect.
Video Production
Marketing Goals: Define, Track, Evaluate
With Social Media Marketing goals, you have several options. You’ll want to really define what your goals are. Try to stay away from words like “more.” More of what? And how much more? And in what time frame? And for how much spend? And with what effort?
Social Media Account Security
The hackers and spammers are everywhere! And they are targeting your business accounts. They know that if they can just get into your account, they’ll have access to credit cards and other payment info as well as audiences who are loyal to you and will click links without thinking twice.
Supplement Your Marketing Efforts
If these situations are coming up in your office, it may be time to consider supplemental marketing help. Does your Marketing Department run into any of these 3 hurdles.
Expect the Unexpected in Social Media Marketing
What we can tell you is that the best social media marketing strategy is to expect the unexpected, (ahem… TikTok ban, anyone?) but still have a plan and outline some goals to work towards. And then be flexible.
Sharing Social Media Accounts with Multiple Admins
As we all know, sometimes there can be too many cooks in the kitchen or radio silence when you’re trying to create a good social media strategy. Here are a few different ways we’ve seen accounts like this work well…
Top 5 Social Media Marketing Questions – Answered
We’ve gathered a bit of information to have at your fingertips to remind you to actually use Social Media Marketing!
Batch Content Creation and Scheduling
We’ve created some tips you can use to make content creation a slightly smoother process that doesn’t take up your whole day or wake you up at midnight with the thought that you forgot to post.
Capture That Content – A Marketers Guide on Social Photography
If you want your company’s content to be one of the ones that gets noticed, use some of our tips to get good photos that are quick, don’t need a lot of editing and can be posted with your written content to capture your audience’s attention.
The Power of Your Frequently Asked Questions in Marketing
Frequently Asked Questions hold the key to creating engaging, customer service-oriented content on your social media.